12th May

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Warren Jacobs, CEO, ActiveWins Q&A


What’s the biggest change you have seen in the industry in the last two weeks?
The greatest challenge has been sportsbook, and the lack of content to drive acquisition, while also ensuring they are protecting players with responsible marketing messages.

What advice would you give operators (and / or affiliates) during these testing times?
Operators and affiliates who ramp up their marketing and stay clearly within compliance guideline will reap the benefits of their efforts in the long run. Keeping players safe should be the primary objective.